Chapter 1 - Wikinomics
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1.
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The new art and science of wikinomics is based on which new ideas? 20
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  Laizze faire or free enterprise and capitalism
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Labor, production and capitalism
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Openness, peering, sharing, and acting globally
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segmentation and psychographics
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2.
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Goldcorp changed its exploration approach inspired by Linux outsourcing venture 9
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It launched the Goldcorp Challenge with a prize money for participants to input into the company data
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By funding a second wave of site exploration
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Stayed loyal to age old process and trust its geologists to find that gold deposit.
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Goldcorp secretly bought information that lead to its goals.
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3.
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A self-organized collaborations process of a new mode of innovation and value creation is called 11
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Research innovation
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Data pooling
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Peer production
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New alliance
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4.
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Web 2.0 is 19
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public service to a community
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Non interactive
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A data bank to readily provide searched information in the net.
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A global, ubiquitous platform for computation and collaboration in the net.
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5.
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What do we call this new economy where firms coexist and cocreate in loosely coupled networks? 32
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The collaboration economy
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The trial economy
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The transparent economy
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the Lego-style economy
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Chapter 2 - The Perfect Storm
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6.
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The New Web is fundamentally different in both its architecture and applications. It is compared to a 37
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shared house
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shared canvas
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shared book
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shared office
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7.
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The Old Web is compared to a 37
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digital thermometer
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digital watch
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digital newspaper
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digital telephone
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8.
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Google leads in its PageRank technology basing on which idea? 41
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The best information is found in exclusive proprietary data.
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Priotize search results by the number of sites that are linking to it.
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Judge the quality of its information.
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Always consulting the experts.
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9.
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The Perfect Storm is brought about by the convergence of which factors? 64
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The new web and the old web
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Markets, information, and communities.
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Information supply and demand, interactive communities.
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Technology, demographics, and global economy.
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10.
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How does Web 2.0 differ from the old web? 64
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The old web is exclusive to entrepreneurs while the new web is open to all.
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The old web is passive while the new web is participatory and interactive.
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There is no difference but the advancement of some technology in the new web.
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Their main difference is in the better accessibility of the new web.
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11.
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Which generation is called these, "baby-boom echo," the Net Generation? 46
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Born from 1996 to the present
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Born from 2000 to the present
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Born between 1977 and 1996 inclusive
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All born after WWII
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12.
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The new Net Generation has these N-Gen norms, 55
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Speed, freedom, openness, innovation, mobility, authenticity, and playfulness.
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discipline, advancement, experimentation, adventure and compliance.
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Exclusiveness, adventure, honesty and entrepreneurship.
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innovation, adventure, and secrecy
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13.
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Coase's law which explained the development of the gigantic corporation also explains why they are being replace by which new entity? 57
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Sole entrepreneurs
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B-webs
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Multi corporations
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Global corporations
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14.
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In many peer production communities, productive activities are 67
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Voluntary and nonmonetary
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Voluntary and monetary
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Involuntary and Monetary
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Involuntary and Nonmonetary
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Chapter 3 - The Peer Pioneers
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15.
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Wikipedia is an example of peer production, a new way of producing goods and services that harnesses the power of mass collaboration. 65
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16.
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Who invented the concept of wiki? 72
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Ward Cunningham
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Larry Sanger
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John Seigenthaler, Sr.
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Jimmy Wales
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17.
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Who is the founder of Wikipedia? The largest encyclopedia in the world. 71
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Ward Cunningham
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Larry Sanger
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John Seigenthaler, Sr.
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Jimmy Wales
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18.
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Embracing open source means embracing new mental models and new ways of conceptualizing value creation. TF 91
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19.
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A strategic approach to design, development and distribution enabled IBM to speed innovation and off-load cost . 92
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Privatization
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Open source
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Peer consultation
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Inside experimentation
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20.
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How do we define peer production in terms of its advantages? 93
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It creates value and competitive advantages.
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It means less control and requires practitioners to abide by the rules.
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It means divesting new incentive structures.
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It means investing in collaboration while considering IP diligence and indemnity issues.
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21.
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Peer production will continue to grow in importance because, 94
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The potential for rival companies to rip off from your designs.
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Key enabling conditions are present and growing.
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Free software
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Its structure leaves uncertainty of profit.
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22.
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The greatest risk to peer production is 95
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that communities will undermine an existing business model.
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When a firm will not be able to respond on time.
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it limits of collaborative network.
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It prevents cultural and strategic capabilities.
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Chapter 4 - Ideagoras
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23.
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What web site is a perfect example of Ideagoras 96
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a community web site like face book
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an open innovation web site company
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MySpace a social networking web site
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Digg a social news website.
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24.
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How are R&D departments of global corporations affected by Ideagoras 97
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It enabled them to reach beyond their traditional R&D facilities and tap more of the brightest scientific minds in the world.
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It found a secondary source of ideas for product innovation.
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It felt threatened by the chance of exposing guarded company trade secrets in its R&D departments.
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Research and Development Departments became irrelevant in its production structure.
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25.
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Innocentive is a company that 97
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listed a variety of physiological challenges that needed answers. It offers handsome cash rewards for anyone who could offer workable solutions.
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listed a variety of scientific challenges that needed answers. It offers handsome cash rewards for anyone who could offer workable solutions.
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listed a variety of mental challenges that needed answers. It offers handsome cash rewards for anyone who could offer workable solutions.
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listed a variety of scholarly challenges that needed answers. It offers handsome cash rewards for anyone who could offer workable solutions.
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26.
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Companies can tap emerging global marketplaces to find uniquely qualified minds and discover and develop new products and services faster and much more efficiently that they have in the past. We call these marketplaces 98
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ideagoras
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agoras
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pythagoras
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Platogoras
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27.
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Modern day ideagoras such as Innocentive serve a more specific purpose: 98
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They make ideas and scientific expertise around the planet accessible to innovation hungry companies.
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They make inventions and scientific expertise around the planet accessible to innovation hungry companies.
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They make ideas, inventions and scientific expertise around the planet accessible to innovation hungry companies.
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They make ideas and inventions around the planet accessible to innovation hungry companies.
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28.
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In the creative design process, firms should adhere to the principle that markets allow for an increasingly specialized division of labor. 116
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Chapter 5 - The Prosumers
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29.
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Creative Commons provides licenses that allow you to protect your copyright ownership while allowing others to make derivative works, stipulating whether you only want to allow non-commercial or commercial use, among many other options. TF 141
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30.
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A company-centric view of cocreation is summarized as : 149
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We'll set the parameters by telling you when and on which products to innovate. You'll give us your ideas for free, but we'll choose the best of them -- and keep all the rewards and IP.
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You'll set the parameters by telling you when and on which products to innovate. You'll give us your ideas for free, but we'll choose the best of them -- and keep all the rewards and IP.
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Both parties will set the parameters by telling you when and on which products to innovate. You'll give us your ideas for free, but we'll choose the best of them -- and keep all the rewards and IP.
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They'll set the parameters by telling you when and on which products to innovate. You'll give us your ideas for free, but we'll choose the best of them -- and keep all the rewards and IP.
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31.
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In the consumer centric paradigm, customers want a genuine role in designing products of the future. Its just that they will do it on their own terms, in their own networks, and for their own ends. 149
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Chapter 6 - The New Alexandrians
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32.
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Digitization means information can be shared, cross-referenced, and repurposed like never before. Knowledge can build more quickly within networks of firms and institutions that cross seamlessly over disciplinary boundaries. 152
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33.
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The New Alexandrians 156
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are internet librarians
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are guardians of the net
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are individuals, companies, and organizations, that recognize the power and importance of openness in today's economy.
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are web based writers and bloggers
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34.
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Keys to success in the knowledge-based economy are 153
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collaboration,peer review, and exchange of precompetitive information
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collaboration,publication,peer review, and exchange of precompetitive information
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collaboration,publication, and exchange of precompetitive information
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publication,peer review, and exchange of precompetitive information
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35.
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Precompetitive knowledge commons is 163
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a new and collaborative approach to rest and recreation where like minded companies ( and sometimes competitors) create common pools of industry knowledge and processes upon which new innovations and industries build.
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a new and collaborative approach to research and development where like minded companies ( and sometimes competitors) create common pools of industry knowledge and processes upon which new innovations and industries build.
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a new and collaborative approach to science and technology where like minded companies ( and sometimes competitors) create common pools of industry knowledge and processes upon which new innovations and industries build.
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a new and collaborative approach to health and well being where like minded companies ( and sometimes competitors) create common pools of industry knowledge and processes upon which new innovations and industries build.
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36.
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In internet language, API is short for 165
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Application Primary Interface
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Application Programming Interface
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Application Problem Interface
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Application Performance Interface
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37.
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Best uses of public data are often made by organizations in the non-profit sector that are free of political considerations that hamstring government agencies. Governments should move faster to create new platforms for participation and public knowledge. 180
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Chapter 7 - Platforms for Participation
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38.
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Amazon is a pioneer in what are known as "affiliate programs" that it uses to drive traffic and sales through an immense network of external partners. Amazon has two principal types of affiliates : Amazon associates and 196
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hawkers and peddlers
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marketplace sellers
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contractors and subcontractors
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merchandisers and marketers
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Chapter 8 - The Global Plant Floor
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39.
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"Productive friction", as termed by John Hagel and John Seely Brown, is 235
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the traditional learning that takes place as knowledge and tasks are shared across enterprise borders.
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the new learning that takes place as knowledge and tasks are shared across enterprise borders.
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the old learning that takes place as knowledge and tasks are shared across enterprise borders.
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the old and new learning that takes place as knowledge and tasks are shared across enterprise borders.
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40.
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Just in time manufacturing techniques are 221
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those which equipped a limited pool of local talent with the skills to operate high end production facilities
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those which equipped a large pool of local talent with the skills to operate high end production facilities
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those which equipped a select pool of local talent with the skills to operate high end production facilities
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those which equipped a company grown pool of local talent with the skills to operate high end production facilities
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41.
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Design coordination is 222
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local as well as modularized in that suppliers of closely related components are responsible for delivering completed subassemblies. The process relies on the ability of suppliers to quickly test, develop, and retest how well their parts integrate with those of other local suppliers.
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local, international, as well as modularized in that suppliers of closely related components are responsible for delivering completed subassemblies. The process relies on the ability of suppliers to quickly test, develop, and retest how well their parts integrate with those of other local suppliers
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local as well as modularized in that adjusters of closely related components are responsible for delivering completed subassemblies. The process relies on the ability of suppliers to quickly test, develop, and retest how well their parts integrate with those of other local suppliers
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local as well as modularized in that subcontractors of closely related components are responsible for delivering completed subassemblies. The process relies on the ability of suppliers to quickly test, develop, and retest how well their parts integrate with those of other local suppliers
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42.
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Companies that build openly to build as big and as fast as possible are ultimately in the best position to figure out where the real economic value is. 209
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43.
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"Productive friction", as termed by John Hagel and John Seely Brown, is the new learning that takes place as knowledge and tasks are shared across enterprise borders. 235
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44.
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Highly collaborative approaches to manufacturing are not without risks because 223
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There is a risk that suppliers and assemblers will gauge the market differently and create gaps in supply and demand. But with a variety of suppliers to choose from, assemblers can rely on multiple sources from common components, reducing the risks of undercapacity
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The lack of integration between suppliers and assemblers may lead to mismatched parts or sub optimal construction. Face to face relationships appear to be crucial to overcoming these challenges.
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Both of the above
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None of the above
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Chapter 9 - The Wiki Workplace
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45.
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Five typical workplace functions are : teaming, time allocation, decision making, resource allocation, and communication. 259
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46.
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Teaming is with the right tools and enough transparency, a large and diverse group of people self selecting to add value can complete even the most complex tasks with only a minimum of central control. 259
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47.
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A classic example of time allocation 260
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when you work at Google, the company directs its employees to dedicate 20 percent of their time to personal projects - projects that interest employees but needn't slot neatly into Google's predefined road maps. In keeping with its beliefs in collaboration and encouraging self organization, the company tracks the pet projects that employees conjure up.
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when you work at eBay, the company directs its employees to dedicate 20 percent of their time to personal projects - projects that interest employees but needn't slot neatly into Google's predefined road maps. In keeping with its beliefs in collaboration and encouraging self organization, the company tracks the pet projects that employees conjure up.
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when you work at Amazon, the company directs its employees to dedicate 20 percent of their time to personal projects - projects that interest employees but needn't slot neatly into Google's predefined road maps. In keeping with its beliefs in collaboration and encouraging self organization, the company tracks the pet projects that employees conjure up.
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when you work at PayPal, the company directs its employees to dedicate 20 percent of their time to personal projects - projects that interest employees but needn't slot neatly into Google's predefined road maps. In keeping with its beliefs in collaboration and encouraging self organization, the company tracks the pet projects that employees conjure up.
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48.
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Decision making is a company strategy of acquiring collective intelligence through prediction markets that enable them to arrive at a decision based on the collected data 261
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49.
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The idea on Resource Allocation is : 261
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Resources ranging from spending budgets to computing power are tradeable commodities, so why not allocate them with a marketplace approach that ensures that they go where they are most valued.
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Resources ranging from spending budgets to computing power are tradeable commodities, so why not allocate them with a marketplace approach that ensures that they go where they are less valued.
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Resources ranging from spending budgets to computing power are tradeable commodities, so why not allocate them with a marketplace approach that ensures that they go where they are unlikely valued.
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Resources ranging from spending budgets to computing power are tradeable commodities, so why not allocate them with a marketplace approach that ensures that they go where they are possibly valued.
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Chapter 10 - Collaborative Minds
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50.
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Engaging in elaborative communities means 270
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ceding some control, embracing transparency, managing conflict, and accepting that successful projects will take on lives of their own.
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ceding some control, sharing responsibility, embracing transparency, managing conflict, and accepting that successful projects will take on lives of their own.
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ceding some control, sharing responsibility, embracing transparency, and accepting that successful projects will take on lives of their own.
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sharing responsibility, embracing transparency, managing conflict, and accepting that successful projects will take on lives of their own.
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51.
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Firefox community is a meritocratic hierarchy. They are a self governing community system that feeds the curiosity, passion, status seeking ego, and sociability of its "ambassadors", who as nonpaid members of the Mozilla community can approve new developments, speak to the press, and host parties in behalf of Mozilla 299
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52.
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Institutions need gatekeepers : people - generally highly credentialed people - who are entrusted by society to preserve the core traditions, values and standards of practice that the institutions embody. Examples of gatekeepers are 271
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publishers and editors
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brand managers of leading ad agencies
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Both of the above
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None of the above
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Chapter 11 - Enterprise 2.0
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53.
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Mass collaboration _______ when the tools for creation and consumption are widely distributed and the goods in question are non-rival ( i.e. my consumption of the good does not deplete the supply available for you to consume). 299
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increases
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decreases
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stays the same
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None of the above
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54.
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The choice facing firms is not whether to engage and collaborate with peer production communities but determining 286
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where and what
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when and how
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how and what
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how and where
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55.
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In 2007, Novartis released all of its raw data in the internet for free on which human disease 288
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cancer
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type 2 diabetes
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small pox
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yellow fever
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56.
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Enterprise 2.0 is a new kind of business entity, one that opens its doors to the world; coinnovates with everyone, especially customers; shares resources that were previously close guarded; harnesses the power of mass collaboration ; and behaves not as a multinational but as something new: a truly global firm. 290
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57.
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Danny Hillis, who founded Thinking Machines and invented parallel computing, says there are two ways to build complex things: 312
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engineering and evolution
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evolution only
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engineering only
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None of the above
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58.
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Who created the housing maps using Google map and rentals listing from Craigslist? 259
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Linus Torvalds
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Paul Rademacher
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Don Tapscott
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Anthony Williams
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59.
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Mozilla is the producer of _____ web browser , an open source pioneer and a leader in applying the principles of wikinomics to produce development and marketing. 297
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Internet Explorer
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Firefox
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Both of the above
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None of the above
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60.
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The term " peer production" was coined by Yale professor 320
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Yonchai Benkler
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Paul Rademacher
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Anthony D. Williams
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Don Tapscott
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